1) VIDEO
Get over your camera phobia: the next decade will be “video, video, video”, declares Zoe Lazarus, trend analyst at Lowe Worldwide. Prepare to move from words to images. If the Noughties was the decade we forgot how to spell, will this be when we forget how to read?
2) GOING LIVE
Hold on tight: modern life is moving into the “now”, says the ad agency JWT, with a constantly updated stream of real-time information and virtual interaction. Think Twitter buzz, vlogs (video blogs), breaking news and rapid, mobile response. Do keep up..
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